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500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!, by Andrew Macarthy
Free Download 500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!, by Andrew Macarthy
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About the Author
"Proven Social Media Strategies For the Price of A Coffee." When you're a small business owner or budding entrepreneur, setting up a social media marketing strategy can be a daunting prospect. As the landscape continues to grow and evolve at a rapid pace, what you need (and what I provide) is a host of up-to-date ideas and step-by-step strategies that will make a real, visible difference to your brand. "500 Social Media Marketing Tips" was first published in March 2013, and, updated monthly, has helped over 80,000 people just like you - and counting! What separates me from other authors in the field is my ability to explain big topics in a simple, jargon-free manner (and without any of the fluff), freeing you to spend your precious time on putting everything into practice and ultimately growing your business. Keep my books close to hand and you'll never be stuck for a new idea or inspiration!
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Product details
Paperback: 243 pages
Publisher: CreateSpace Independent Publishing Platform (January 13, 2018)
Language: English
ISBN-10: 1983805912
ISBN-13: 978-1983805912
Product Dimensions:
6 x 0.6 x 9 inches
Shipping Weight: 10.4 ounces (View shipping rates and policies)
Average Customer Review:
4.4 out of 5 stars
320 customer reviews
Amazon Best Sellers Rank:
#11,471 in Books (See Top 100 in Books)
The book 500 Social Media Marketing Tips talked about how us as future business owners and entrepreneurs can help prepare ourselves to be as successful as we can. It went through all the main social media sites like Twitter, Instagram, Facebook, Youtube, Google+, LinkedIn, Pinterest, Blogging and Snapchat. All these channels offer a unique set of advantages in the online business world. Facebook is the most common and widespread internet business source you do almost anything on Facebook. You can start a business page rather than a user like what we use as just people and from their you can make criteria on who, what and how you want to reach your target market. Through pictures, links, videos and everything else Facebook has to offer you can grab the attention of all the users you can possibly reach. When selling a particular product or set of products you can choose what type of clientele you want to reach. Similarly, Twitter, Instagram and Pinterest you can create specific business accounts to help create a much more professional approach to starting an online business. Although, each of these apps offer a little different service, Twitter has a bigger client interaction approach. The more users get involved the more ads they are gonna see for their interest. Instagram uses videos, live streams and stories to get customers involved and excited to be apart of your business. Pinterest also utilizes pictures and with Pinterest customers can save the advertisement and post where as instagram there really isn't a way to save a post. Another source LinkedIn and also Google plus you get the much more business aspect of Social Media Marketing you can see through starting “Groups†and gaining a following that you can either embrace the competition or fold. Google+ offers conferencing where you can bring in you customers for a more personal experience. The last two types I want to talk about are Snapchat and Youtube, Snapchat works mainly as support for other Social Media channels. It helps with keeping in touch with your customers but it also keeps them wondering since snaps are only around for 1-10 seconds. Youtube is the biggest search engine on the internet for bloggers and business owners people work hard at keeping people in the loop by posting live videos and streaming.My overall impression of the book was that it had a lot of information and it did a good job at explaining all the information. I worked in Social Media Marketing for awhile and I used Facebook to reach my target market so I know first hand what it’s like to create ads and such. A lot of the ideas like how to gain followers and gain a broader reach was just a refresher but I never even knew that LinkedIn and Google+ were such big hot spots for Social Media Marketing. Also it was nice how it went in depth about how to help with taking pictures and videos, i never really thought about how angle’s filters and things can really affect what your following wants to see. The first key point I want to touch on is from Twitter, I knew of the idea to “Pin†important Tweets but I never knew how important it was. In the book it talked about how pinning important Tweets can really help keep your target markets attention. Secondly, Youtube being the leader in Social Media Marketing must be taken advantage of. Learning how keeping your following updated by having daily live videos really made things clear to me why I see so many people posting live videos nowadays. Lastly, I want to touch on the importance of brand ambassadors. In the beginning on the book it talks about how having people help you by posting videos, pictures and even having a following of their own can really help you grow. Now onto analyzing, throughout reading this book I noticed a few things that I would have likes a little differently. The first thing I felt like I would have liked a little different is how the chapters were laid out. They were laid out with just headings and then a description. I would have like a more step by step approach, there didn’t seem to be much of an order at all it was just what came to mind first. Maybe by numbering each paragraph and heading underneath topics the book could have seemed a little more organized. The second thing was I felt that there wasn’t enough information for some of the categories. Like Google+ for instance, I am not familiar at all with it and I still feel as if I wouldn’t know what I’m doing if I were to start a Google+ account. It would have been nice if they went into more of a process on how these applications work. Also with Pinterest I am not very familiar with it and feel that if I wanted to start a company Google+ and Pinterest would be the two i would stay out of for sometime until I get a better understanding on how they work. The strengths of the book were clear, it gave a broad understanding of the benefits and ways these applications can help you be successful. But I would say the weakness is if you came into reading this book knowing nothing about social media marketing you would be so lost. They really needed to help people gain an understanding on how they even work. I would recommend this to others because it does give them a great overview of how to be successful. I wouldn't recommend this to my Grandma because she would be incredibly confused and lost. In conclusion, I feel this book helped me get a refresher from what I learned at my old job on how to reach lots of people and how to gain followers. But it also showed me a lot I didn’t know, like how Google+, LinkedIn and Youtube are very popular ways to be successful as well. Overall I would say it was a good read and it helped me gain a much better understanding on Social Media Marketing.
This book gives great examples so far. I knew a decent few ideas but the book breaks into so much further than I realized on my own. It gives you all the information you need to express all the different potential marketing avenues for each social media platforms. My one and only complaint so far is that I've found quite a few grammar errors in this book. It should be presented a bit more professionally in my opinion but it does the job non the less.
This is an outstanding book. Worth 10x the price paid.Please disregard the reviews that say this is for "newbies" or "I already knew most of the stuff in the book"... Nonsense--I disagree wholeheartedly with these statements.Not only are the tips very in-depth and meaty, but you can digest them quickly.Sure, out of 500, you're going to know some of them if you've stepped foot in the social media ring at all, but I'll bet at least 70-80% of them you won't know, or hadn't thought of. The only way someone would know most of these is if they had written a book themselves.I'm pretty social media savvy, not an expert but not a novice, and most of the stuff in this book I hadn't thought of or didn't know. There's stuff in here about YouTube & Facebook you would NEVER figure out without someone telling you, as well as the other networks. Its a huge value-add for me.Here's the really good thing - if you're an Attention Deficit Disorder Biz Owner (like me) with tons to do and a distraction around every corner, this is the book for you. You can pick it up and in 30 seconds read a few tips. Unlike other books, you don't have to even finish a chapter or 5 pages straight to get something out of it. So for people with very little time and lots on their mind but need a kick in the pants to get moving, this is a must-have.I've started taking notes in the back of the book, and in the margins in each chapter I've written a "Done?" check-box so I can check off each applicable tip as I've implemented it. Some are very simple, you can implement the tip in 30 seconds, others (like making an online vid or upgrading your profile) will take longer... but almost every tip I've read has been pure gold.The best online marketing book I have bought in a long time.UPDATE 12/14/13:Still my favorite marketing media book and am still getting things out of it. Regretfully I don't have the full time hours to delve completely into every chapter and implement the hundreds of suggestions, but I have done at least 15-20 or so and all were worthwhile and made a difference. And, as I mentioned before, many of these were obscure technical tweaks that I could NEVER FIGURE OUT on my own without a how-to book like this. Example is some of the Facebook & YouTube tweaks with little features you didn't know were there.Can't recommend this book enough.The best part about it is you can just pick it up and read a page or two and get something out of it without having to take in a whole chapter. I receive no accolades or anything from the author, just honestly stumbled upon this book on Amazon as you did, and am telling you to pick this one up--it's a winner.
If you are not constantly highlighting key notes in this book then you're wrong. My apparel company (Til Valhalla Project) has made leaps and bounds of several thousand followers because of the information this book provided. No it will not do it for you. You have to learn/implement and grow with the knowledge. I keep the book on my desk before I make a post and skim all the highlighted parts. More often than not I find something I would have overlooked if I hadn't looked back. Now my company does much better in growing itself and I had more time for sales, which did great. Huge thanks to the Author!
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