Free PDF Cool Infographics: Effective Communication with Data Visualization and Design
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Cool Infographics: Effective Communication with Data Visualization and Design
Free PDF Cool Infographics: Effective Communication with Data Visualization and Design
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Amazon.com Review
Q&A with the Author Randy Krum How is Cool Infographics different? This is a how-to book for designers and marketers. With over 100 examples of successful infographics from designers all over the world, this book explains the complete design and promotion process. It's not just the great infographics themselves, but the whole package of topic selection, design, publishing and promotion. Designing a good infographic is only the first step. For an infographic to be successful, you need to follow-through by developing a good landing page, promoting your own content and finally executing an outreach plan to expose the infographic to a wide audience. Cool Infographics spells out the entire process for CEOs, Marketers, Designers and Entrepreneurs. Why are infographics valuable for businesses? All companies want to communicate effectively with their customers, shareholders and employees. Infographics can break through the immense amount of data and information people are exposed to every day. Data visualizations and infographics provide three key advantages: Well designed infographics are quick and easy for the readers to understand Visuals increase how much information your audience remembers by 650% over text alone Images like infographics are incredibly easy to share online and attract more attention Is Cool Infographics a design book or a marketing book? Both -- Cool Infographics is a book about using good visual design as part of a broader marketing strategy. Marketing your company brand, your business model, your ideas, your products, your financial results, your business processes, and even yourself. It doesn't matter if you are a graphic designer or if you will be working with a designer. The tips and strategies in this book will help you create engaging visual content that your audience will love. Although infographics are the focus, the strategies about developing, publishing and promoting content online apply to all types of content.
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Review
"That said, this book is a great introduction to the subject." ("Significance", 16 July 2014)
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Product details
Paperback: 368 pages
Publisher: Wiley; 1 edition (October 28, 2013)
Language: English
ISBN-10: 1118582306
ISBN-13: 978-1118582305
Product Dimensions:
7.2 x 0.7 x 9 inches
Shipping Weight: 1.8 pounds (View shipping rates and policies)
Average Customer Review:
4.3 out of 5 stars
40 customer reviews
Amazon Best Sellers Rank:
#214,928 in Books (See Top 100 in Books)
Text is too much waffle - it takes up 55% of book. Would have been better if he just made his points in point form.This has also meant that the infographics are shrunk hugely.A lot of the examples I don't think are that cool - mainly because they are over-embellished.Nevertheless it is thick enough that it has quite a few excellent pieces in there with most able to be looked up onthe web.If you are tight on cash I would think twice - maybe check out his blog of the same name.
Focuses on showing examples, little about how to build an infographic. I was hoping that it would provide me more insight on how to organize your thoughts and ideas to create one.
I give it four stars because it is easy to use to get ideas and use the concepts. I work in business development and I got this book to get my folks thinking more graphically. I don't fully buy into infographics but this book is a useful tool as there are lots of examples of how to take information and present it in ways that communicate more than the words.
Seemed cheesy, wasn't. Actually very useful.
This book is a great overview data visualization including when to use different types and why. It also covers powerful tools to make greater impacts. I personally loved the section on info graphic resumes and use of info graphics in improving internal communications. I work as a strategist and use visuals to help lead transformational change- this is a great resource for this growing field.
This book is a good starting point for learning about 'infographics'. Lots of examples and links to informative sites. A bit expensive but, IMHO, worth it if you are serious about learning.
This book is focused on infographics, but is also very relevant for best practices for presentation type visualizations. It's handy in e-book format, because it is searchable and you can have it open on screen for ideas while you work on your viz.
Great book, especially if you are a Business Intel professional. I ordered this along with a couple others.
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